A combination of characterestics like symbol , name , design , logo which creates an identity of a good or a service and helps creating its recognition , awareness and reputation in the markeplacet is called as BRANDING.
The components that distinguish one brand from the other are known as brand elements. A brand could be a feeling, a perception , attribute to a product , tangible or intangible commodity , product's performance , what the brand represents or stands for or how is it associated with something ...........
EXAMPLES OF BRANDS
Physical :
A cookie : OREO
An auntomobile : TOYOTA
SERVICES
Airlines: EMIRATES
Banks : HSBC
Search Engines : GOOGLE
STORES
Speciality Store: BODY SHOP
Supermarket : WALL- MART
PERSON
Celebrity : TOM CRUISE
Sportsman: DAVID BECKHAM
Politician : OBAMA
PLACES
City : New York
Country : Pakistan
State : California
ORGANIZATIONS
EDHI , UNITED NATIONS
TEAM
Sports Team : Manchester United
MOVIE CHARACTERS
Hero : BATMAN
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